Sunday, July 13, 2014





Superstorm wipes out New York's Nielsen ratings


February 19. 2013 6:19PM
Story Tools
PrintPrint | E-MailEMail | SaveSave | Hear Generate QR Code QR
Send to Kindle


(AP) Superstorm Sandy has wiped out New York's Nielsen ratings for the month of November.


The company that measures television ratings said Tuesday it won't report its New York market results for November because so many of its sample homes were affected by the storm. Right after Sandy hit, some 450 of the 960 homes in the metropolitan area used by the company were out of power or worse.


The ratings are used for bragging rights by local news programs and to set prices for ads run in the New York market. Without the November numbers, the stations will have to negotiate new rates with their advertisers. Nielsen's Pat McDonough says the storm had less of an impact on Nielsen's national sample.


Associated Press


Comments
comments powered by Disqus Commenting Guidelines
Poll
Mortgage Minute


Search for New & Used Cars

Make 
Model
 
Used New All
 

Search Times Leader Classifieds to find just the home you want!

Search Times Leader Classifieds to find just what you need!

Search Pet Classifieds
Dogs Cats Other Animals



Social Media/RSS
Times Leader on Twitter
Times Leader on Youtube
Times Leader on Google+
The Times Leader on Tumblr
The Times Leader on Pinterest
Times Leader RSS Feeds