Last updated: June 18. 2013 11:39AM - 569 Views
Associated Press



U.S tennis player, Serena Williams arrives for Burberry Prorsum show,  during London Men's spring summer fashion collections 2014, in London, Tuesday, June 18, 2013. (Photo by Jonathan Short/Invision/AP)
U.S tennis player, Serena Williams arrives for Burberry Prorsum show, during London Men's spring summer fashion collections 2014, in London, Tuesday, June 18, 2013. (Photo by Jonathan Short/Invision/AP)
Story Tools:

Font Size:

Social Media:

(AP) British luxury brand Burberry has showcased its latest menswear designs in London after a decade in Milan.


The move brings the brand's menswear division in line with its more profitable womenswear branch, which has led the London Fashion Week circuit for the past few seasons.


Burberry design chief Christopher Bailey said Tuesday his collection aims to project a modern British elegance that's "sartorial but slouchy."


His show, in Kensington Gardens, drew tennis star Serena Williams and British singer Tinie Tempah to its front row.


Best known for its trench coats, Burberry reported recently that menswear was its fastest growing product division in the past year.


The brand joins other top industry players, including Tom Ford and Alexander McQueen, which are also showing menswear this week in the British capital.


Associated Press
Comments
comments powered by Disqus


Featured Businesses


Poll



Mortgage Minute