Tom McGuire, Director of Sports Information/Athletic Marketing and Promotions at Bloomsburg University, has been named the ECAC-SIDA’s (Eastern College Athletic Conference-Sports Information Directors Association) 2014 University Division Irving T. Marsh Award recipient.
The award is presented annually to one who has exhibited excellence in the field of sports information. The award was first presented in 1966 and is named after Irving Marsh, the ECAC Service Bureau founder and director until his retirement in 1973.
McGuire is a native of Cliff Street, Pittston and a 1985 graduate of Wilkes University with a degree in Communications, He ran cross country for four years and was named team MVP as a sophomore.
He was also the head boys basketball coach at Seton Catholic from 1988 to 1993 and coached one of the all-time greats in Seton Catholic’s Keith Pritchyk. Pritchyk was a 1,000-point scorer and a scoring machine in his career, including setting a school record with 50 points in a 90-73 win against Bishop O’Reilly in 1990.
McGuire also spent time as head cross country coach at Wilkes University and has been a Cubmaster and coached a variety of youth sports. He resides in Mountain Top with his wife, Audrey, and teenage son, Nick.
“I am humbled to be chosen for this award by the ECAC-SIDA Board,” McGuire said. “It’s quite an honor. As I look at the list of past award winners, I see some of the people I looked up to when I first started in our profession 26 years ago. To now be listed with them takes my breath away.”
McGuire is in his 17th year as Director of Sports Information at Bloomsburg University and 26th overall in sports information. He also serves as the assistant director in the office of marketing and communication. He is in charge of handling publicity for all 20 varsity sports at Bloomsburg in addition to producing media guides for the school’s athletic teams and handling maintenance of the sports portion of the school’s website.
At Bloomsburg, McGuire has served as the host SID for dozens of NCAA and PSAC championship events, including the 2008 and 2011 NCAA D-II national field hockey final four. His broadcasting background has also come into play several times as he has served as the voice of the NCAA D-II field hockey webcasts in 2006, 2008, 2010 and in 2011.
McGuire has promoted two Bloomsburg football players for the Harlon Hill with Franklyn Quiteh winning the honor in fall 2013 after finishing third in 2012 and sixth in 2010 as a freshman. In 2006, he promoted an unknown player, Jamar Brittingham, to a third-place finish for the D-II equivalent of the Heisman Trophy.
In 2006, he also promoted head football coach Danny Hale to a top 10 finish in the first-ever Liberty Mutual Coach of the Year program. Hale went on to be featured in a special on ABC-TV that year hosted by broadcast legend Keith Jackson. Under McGuire’s promotion, the Huskies have also been featured numerous times on the CBS Sports Review of the Championships show that highlights action at NCAA championships. He has also had 11 student-athletes featured in Sports Illustrated’s Faces in the Crowd section.
McGuire is also a contributor to the Bloomsburg University Magazine and has twice been honored for his writing. He recently took first place in District Two for his athlete profile of former baseball player Joey Ianiero, while in 2011 took first place in District Two for his story on two Bloomsburg University athletic trainers.
In the fall 2005, McGuire added the role of Athletic Marketing and Promotions Director to his title and oversees all corporate marketing and promotional plans for the Huskies’ athletic teams. Under his guidance, sponsorships have increased from $7,500 to nearly $50,000 per year and overall, he has raised more than $225,000 for scholarships. He also serves as the director of licensing for the university.
From January to August 2008, McGuire served as the interim director of communications at Bloomsburg, overseeing all public relations matters for the school.
Previously he served as SID at Wilkes University for nine and a half years. While there, he oversaw the promotion and publicity for the school’s 13 varsity athletic teams.
Along with overseeing all publicity and media guides, McGuire was also host of the cable television show Colonels Corner, which highlighted Wilkes athletics. Through his efforts, Wilkes was recognized by Sports Illustrated as the number one pre-season D-III men’s basketball team in 1996-97. He also had a feature story run worldwide by the Associated Press that was later picked up by USA Today and which later resulted in an appearance on FOX News.
McGuire is a member of the College Sports Information Directors of America and has won several awards from the organization for his publication. He is also a member of the ECAC-SIDA, serving as the Division II representative to the executive board. He was also site coordinator for the 1998 ECAC-SIDA Workshop in Wilkes-Barre.
While at Wilkes, McGuire was a member of the Middle Atlantic Conference Sports Information Directors and served as its chairman for three years.